The flagship killer smartphone gets the best of Bollywood. Bollywood superstar Amitabh Bachchan has become the brand ambassador of the Chinese mobile vendor OnePlus in India. Big B will be the first-ever ‘OnePlus Star‘, which is a select group of distinguished OnePlus users.
“It gives me immense pleasure to be working with the most exciting technology brand in India, OnePlus, a truly disruptive technology company known for its premium quality and craftsmanship,” Mr Bachchan said in a statement. “Being a OnePlus user myself, I am thrilled to represent the brand in India and become a part of the passionate community of OnePlus fans to take the brand legacy ahead,” he added.
Mr Bachchan will now represent the young, yet truly innovative OnePlus smartphones in India, starting OnePlus 3T. According to OnePlus, this association will help the brand scale to new heights among Indian audience. It further keeps to its word of delivering nothing but the best for its community.
“As the brand grows to the next level, we aim to continue to bond with our community in a more meaningful and engaging way,” said Pete Lau, CEO and Founder of OnePlus. “Our association with Bachchan will further strengthen this bond, give our users a greater sense of purpose and help the brand scale to new heights,” he added.