With cut throat pricing and continued discounted voice and data plans, Reliance Jio is making its presence known in the Indian telecom market. The one-year-old Indian telecom operator was able to attract eight times more new subscribers to its network when compared to its closest rival telcos. According to the latest Telecom Regulatory Authority of India (TRAI), telecom subscription data as on July 2017, Reliance Jio has added around 52 lakh subscribers to its network.
Comparing it to the existing Indian telecom players, Airtel also expanded its subscriber base by around 6 lakh. Whereas, state owned telecom operator BSNL also able to bring in around 3.91 lakh new subscribers to its network. With more than a million users already booked the zero priced JioPhone, Reliance Jio’s subscriber number is going to strive in the coming months.