Sistema Shyam TeleServices Limited (SSTL) which operates its telecom services in India under the MTS India brand announced its rebranding of retail outlets to ‘MTS MITRA Stores’. MTS MITRA stores serve as a one-stop shop for all voice and data solutions provided by the companyExtending its retail network in Mumbai, MTS opened 10 new “MTS MITRA” stores across Airoli (Dighe), Vashi, Kurla, Govandi, Byculla, Mahim, Wadala, Mumbra, Bhandup and Santacruz.

MTS rebrands its Retail Outlets to 'MITRA' Stores, Open Ups 10 New Stores in Mumbai

MITRA which stands for M = Mobile services, I = Internet support, T = Telecom solutions, R = Recharges/payments, A = Accessories, is a specially designed retail concept with the single aim of taking MTS’ products and services a step closer to the customers. MITRA is a one-stop-shop for all telecom needs including new connections, recharge, customer queries etc. MITRA stores offers the following range of services –

  • Customers experience the entire range of MTS products and services.
  • MTS MITRA also showcases the entire gamut of value added services offered by the Company.
  • Customers get a first hand impression and take live demonstrations of MTS products & services.
  • Acting as an alternate customer service point, MITRA stores offer service benefits like new connections, recharge (both post paid and pre-paid), bill payments, SIM replacement, etc, all under one roof.

I am delighted to announce the launch of 10 new MITRA retail stores across Mumbai. This launch is in sync with our strategy to “Think Global Act Local”. Targeting semi urban and rural locations; MITRA stores are designed to provide all MTS Voice and Data solutions to our customers backed by unmatched tariffs. Mumbai continues to be an important market for MTS and MITRA stores will further strengthen our presence in the region by taking our services closer to our customers”. Commented to Ashoo Sethi, Chief Operating Officer, Mumbai Circle, MTS India.

This initiative is a significant part of Company’s strategy to engage and connect its customers across India. MTS India has more than 1500 MITRA stores across the country.

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