India’s second-largest bank and one of the biggest financial institution, ICICI Bank open ups its official branded page on Facebook. Now you can become a fan of your favorite bank right on the biggest social networking site Facebook. ICICI Bank by connecting with their customers through Facebook provides latest updates, exclusive offers, access to customer bank account through Facebook apps and customer support.
Bank’s Executive Director Rajiv Sabharwal said “ICICI Bank will soon be present on Facebook. The ICICI Bank page (on the social media website) will include a one-of-its kind ‘Your Bank Account’ app through which you can access your bank account information while on Facebook“
Its one of the innovative service from any bank in India.Through ICICI Bank Facebook page, customers can access their bank account details right from Facebook, get up to date updates, can get customer support directly from a ICICI Bank executive, exclusive offers from the bank and lots more. ICICI Bank already have a big exposure in the social media through their Twitter account.
Now more and more companies in India are establishing a presence in the social media networks, as its the place where their customers spend most of the time in a day.
Link – ICICI Bank Facebook Page