Just a week after Amazon India launched its premium guaranteed ‘One-Day Delivery’ service, India’s top online retailer Flipkart has come up with its own version of premium one day shipping service – ‘In-a-day Guarantee‘ for its customers. The premium shipping service from Flipkart offers next day delivery option in addition to standard delivery for customers in selected cities in India at an additional fee.

Flipkart ‘In-a-day Guarantee’ service offers customers in seven Indian cities – Bangalore, Chennai, Delhi, Hyderabad, Mumbai, Noida and Pune to order any item listed on Flipkart before 6 pm on a day and get it delivered by the next working day at an additional fee of Rs 90 per item.

Flipkart comes up with 'In-a-day Guarantee' Premium Shipping service at Rs 90

Comparing it with Amazon One-Day Delivery service which offers customers with guaranteed next-day delivery of the item ordered through Amazon at a cost of Rs 99 per order. Thus Flipkart offer is somewhat cheaper than Amazon India’s service.

We have had a lot of customers requesting urgent deliveries, for reasons ranging from occasion-led gifts to pre-travel shopping. But given the large volumes that we handle it wasn’t feasible to address them on a case-to-case basis.

We have now built the capability into our supply-chain and can now offer it as a guaranteed feature. This value-added service is available to consumers who need it – making online shopping a viable option even for last-minute purchases. We hope this will further accelerate the adoption of e-commerce in the country.” commented Ravi Vora, senior vice president, Flipkart.

Currently In-a-day Guarantee service is available only for orders placed with Flipkart’s seller WS Retail. To avail the service customer need to provide their location pincode to Flipkart and if the ‘In-a-day Guarantee’ delivery option is available, they can choose that in addition to the standard delivery option. For Cash-on-Delivery orders, the delivery charge will be collected as part of the order, but will be automatically refunded to users Flipkart Wallet within 24 hours. Flipkart will provide a refund of the delivery charge within 24 hours, if it fails to deliver within the promised date and time.

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