With upcoming five state election and the general election to be held in 2014, political parties and leaders are pouring into social media wagon to reach out the youth, the big margin of Indian voters. Sighting this Indian election commission to bring up transparency and level playing field in the elections, has issued instructions for political parties and candidates to use Social Media in election campaigning.
Election commission has broadly classified social media to five different types – collaborative projects (like Wikipedia), blogs and micro blogs (like Twitter), content communities (like YouTube, Yahoo Video), Social networking sites (like Facebook and Google Plus) and finally virtual game-worlds (like Apps).
All legal provisions relating to election campaigning apply to social media in the same manner in which they apply to any other form of election campaigning using any other media.